Archive for the ‘Shirts’ Category

Fashion with meaning

Tuesday, August 26th, 2008

Fashion with meaningBarack Obama rolls up his shirt sleeves and John McCain wears sweaters under the suit, but in the 2008 presidential campaign, there are not hunting shirts, windsurfing trunks or something resembling  Michael Dukakis’ helmet.

The most prominent thing in the wardrobes of Obama and McCain is their consistency, said Ned Martel, who has traveled with both campaigns as Men’s Vogue deputy editor.

According to Martel, McCain’s style is the traditional Republican clothes: a dark suit, a striped tie, solid shirt and, sometimes, a sweater.

Obama often goes without a tie and he wears dark solid suits or khaki pants. He prefers blue or silver ties and white shirts.

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Adidas extends its leadership position

Tuesday, June 17th, 2008

Adidas extends its leadership positionLast year, Adidas expanded its leadership position in Football (soccer) clothing market, Herbert Hainer said yesterday in Vienna. He is the CEO and chairman of Adidas.

Adidas has a share of 40% in the football merchandise market, two points more than last year (38%) and higher than its closest competitors (Puma and Nike) together, according to Hainer.

In UEFA EURO 2008, Adidas hopes to sell merchandise related to soccer, which is valued at 1.8 billion dollars. This would be a sales increase of more than 50% since UEFA EURO 2004, the last European Championship year.

Also, Adidas predicts a good growth rate and a profit growth of around 15 per cent this year.

Press Release

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