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This post is about Tag Heuer: a brand  with a particular vision in the luxury watchmaking industry. It is a division of leading luxury goods company LVMH. It manufactures sport watches and chronographs, but this is not the only reason why the brand is so successful.

One of the most remarkable things about this brand is the way in which its products are marketed:  something that is not so common in the luxury watchmaking industry. Tag Heuer sponsors important sportsmen and sportswomen. In fact, some sport figures like Tiger Woods or Lewis Hamilton are an important part of its marketing strategy.

Besides that, the company has adapted itself well to the new conditions of the market by expanding its variety of products, which now include mobile phones, glasses and other accessories… and that is possible thanks to the support of its parent company LVMH Moët Hennessy-  Louis Vuitton S.A., which is the world’s largest luxury goods company.

One of the most spectacular watches, which is available in its catalog, is the Monaco model that you can see in the picture. It has a dial with applied hour-markers, the name Monaco in white varnish, square steel (or 18-karat gold) case with alternate fine-brushed and polished steel finishes.

To see the online catalog, please click here

Shopping directory: Wholesale watches

The same concept: a pretty little bird that leaves its wooden house to sing us every hour, but with a more modern design. Modern cuckoo clocks, with German technique, high precision and an Italian design were presented to the public at the 2008 International furniture show in Milan and they are already on sale.

Above in the picture you can see the Albero model, made of wenge painted wood. You can buy it for $ 350.00, and there are two versions: orange tree and white hands, or vice versa, white tree and orange hands.

You can also choose between four additional models: Tip Top, Tu Tu, Q01 and Cuckoo’s home, which you can see below. Of course, each one is nice, in it’s own way.

Oh!, and don’t worry, the little bird sings happily during the day, but it promises to be quiet and not bother people at night while they sleep.

Look for more information here

Shopping directory: Watches

They are strange but original and they make our eyes focus on what we are looking for: the time. This original watches series has been designed by Ross McBride, one of the creative minds of Normal, a design house with headquarters in Tokyo, Japan.

McBride’s designs for these accessories, which help us to measure the time, are sold under its own brand: Normal Timepieces. This brand has a complete variety of alternatives to know if we are late or if we have more than enough time, which is very important when we have a lot of scheduled tasks every day.

These watches have hands and numbers just like any other watch, although they are not as normal as its name suggests: its hands are not ordinary hands. In this case, the hands don’t move on a surface that covers the entire watch; instead of that, you can see the time through two perforations, which are the “hands” of these watches.

McBride’s watches include clocks and wrist-watch models under the same concept and small differences. The frames are silvered and the board is black or white, the same as the belts that are made of leather or stainless steel (if you prefer a silver belt). They seem normal, but actually they are very peculiar. These watches are modern and have a cool design. So, these accessories, which are so common in our society, now have a new way to show the time.

Official site

Shopping directory: Watches