Technology and fashion are becoming more and more related. Nowadays, those who have an iPhone or iPod Touch can watch a fashion show of the well-known company Ralph Lauren by using these devices.
For example, users of these Apple gadgets can watch the winter collection of the American fashion house on the screens of their smartphones or music players. Besides, they also have access to see the lines and items that are currently available for sale.
In addition, it is possible to see the best moments from the fashion show of the autumn-winter 2008-2009 collection as well as images from backstage catwalks and more information about that event in particular.
iPhone and iPod Touch users will also be able to have access to watch exclusive videos, photos and a preview of the spring-summer 2010 collection. This is possible thanks to an iPhone application that users can download from here. On the other hand, this application also will allow users to locate several Ralph Lauren clothing stores in different parts of the world by using a virtual map.
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